We are rapidly moving toward a model where all 'television' programming will be delivered on demand, streaming and with content recommendations targeted to the specific household. Even newscasts will be tailored to the target household. The broadcast and cable networks will cease to exist as we know them as content creators become the distributors. We will also see the massive film and 'television' libraries opened up making past series, even those from decades ago, available. We will also see very heavily targeted series freed from the burden of having to produce high network ratings in order to survive. Shows that would only survive a few episodes or just a season will not be so quickly axed.
How Viewing Marathons Are Changing the Way We Experience TV The New York Times
|2/16/13 9:17 PM|